Ideas without actions are WORTHLESS
In the world of entrepreneurship, having a brilliant idea alone is not enough to succeed. In fact, it is all but worthless, (ACTION is...
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Sunny McGaw
Mar 27, 20232 min read
7 Questions to a Testimonial that Converts (+ Bonus Tips)
By using testimonials effectively, you can harness the power of word-of-mouth marketing to fuel success and a loyal customer base.
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Sunny McGaw
Mar 8, 20233 min read
What's in a Name? A Contrarian Take on Business Naming
How would you feel about eating at a Chicken Restaurant called ‘Sam & Ella’s”? Or buying your propane from “Passmore Gas”? Or having work...
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Sunny McGaw
Feb 28, 20232 min read
5 Reasons I love Tiktok for Small Business
Discover how TikTok can help your small business grow with these five compelling ideas.
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Sunny McGaw
Feb 25, 20232 min read
The 5 Best Ways Marketers Can Use Chat GPT Today
As artificial intelligence continues to revolutionize the world of marketing, ChatGPT stands out as a powerful tool for business.
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Sunny McGaw
Jan 30, 20232 min read
8 Steps to a CTA That Converts Like Crazy (Complete Guide)
A great CTA (Call to Action) can be a game-changer for your website conversion — it tells your customers exactly what you want them to do!
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Sunny McGaw
Jan 24, 20233 min read
What is the best Social Media for my business in 2023?
There is no ‘one size fits all’ answer!
There are, however, a couple of quick tips to hone in on what is best for your business.
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Sunny McGaw
Jan 24, 20233 min read
Branding for the Future: Key Trends for 2023
From seeking joy, comfort, and escapism to connecting through shared values, humor, and human interactions, here are the top branding trends
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Sunny McGaw
Jan 20, 20233 min read
3 Lessons in Exceptional Brand Experience (thanks Montblanc)
A brand is so much more than a logo, website and color scheme. Montblanc doesn't miss even one detail when curating their brand experience.
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Sunny McGaw
Jan 20, 20233 min read
5 Essential Leadership lessons from my first 'adult job' (in Marketing)
There was an industry saying: 2 years at this agency was like 4 years anywhere else. (And most of us were in our 20s).
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Sunny McGaw
Jan 20, 20233 min read
5 Ways to Encourage Women Leaders (If you can see it you can be it!)
Women influence 80% of consumer decisions. With 89% of marketing teams being led by men, how can we expect communications that work for us?
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Sunny McGaw
Jan 19, 20233 min read
Organic Marketing 101: 8 Simple Strategies for Small Biz Success
Organic marketing: 8 simple strategries for small businesses to use for success
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